PREDICTING THE EFFECTIVENESS OF FAMILY BUSINESSES IN ATTRACTING HOUSEHOLD SAVINGS INTO THE ENTREPRENEURIAL ECOSYSTEM IN THE CONTEXT OF SOCIALLY RESPONSIBLE MARKETING

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DOI:

https://doi.org/10.60022/2(7)-16S

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Published

2025-10-15

Issue

Vol. 2 No. 7 (2025): CURRENT PROBLEMS OF SUSTAINABLE DEVELOPMENT

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How to Cite

Zos-Kior , M. ., Strybul , O., & Tsiupa , A. (2025). PREDICTING THE EFFECTIVENESS OF FAMILY BUSINESSES IN ATTRACTING HOUSEHOLD SAVINGS INTO THE ENTREPRENEURIAL ECOSYSTEM IN THE CONTEXT OF SOCIALLY RESPONSIBLE MARKETING. Current Problems of Sustainable Development, 2(7), 140-149. https://doi.org/10.60022/2(7)-16S