Zholudenko T. INNOVATIVE MARKETING TRENDS IN THE PHARMACEUTICAL INDUSTRY: GLOBAL CHALLENGES AND OPPORTUNITIES. Актуальні проблеми сталого розвитку [Internet]. 2025 Jun. 15 [cited 2026 Jul. 29];2(3):133-41. Available from: https://journals.csr.com.ua/index.php/sustainability/article/view/97